ASO/ SEO Specialist

Job Overview: Are you a highly motivated ASO/SEO Specialist with a passion for optimizing online presence and driving organic traffic? Were excited to welcome an experienced professional to our dynamic marketing team at TyrRewards. In this role, youll play a pivotal part in maximizing the visibility of our innovative mobile app and ensuring it reaches its full potential across various online platforms.

Key Responsibilities:

1. Keyword Research and Analysis:

• Conduct comprehensive keyword research to identify opportunities for enhancing organic search rankings.
• Analyze competitor keywords and strategies to maintain a competitive edge.

2. On-Page SEO:

• Optimize website content, meta tags, and other on-page elements for improved search engine visibility.
• Collaborate with content creators to ensure website content is optimized for relevant keywords.

3. App Store Optimization (ASO):

• Develop and implement strategies to optimize TyrRewards app store listings for increased visibility and downloads.
• Conduct A/B testing for app store assets to enhance conversion rates.

4. Technical SEO:

• Monitor website performance, identifying and addressing technical issues impacting search rankings.
• Collaborate with the development team to implement SEO-friendly changes and improvements.

5. Content Strategy:

• Develop and execute content strategies aligned with ASO/SEO goals.
• Create and optimize engaging, high-quality content that resonates with TyrRewards target audience.

6. Link Building:

• Implement effective link-building strategies to improve domain authority and overall search rankings.
• Identify and establish partnerships for acquiring high-quality backlinks.

7. Analytics and Reporting:

• Utilize tools like Google Analytics, Google Search Console, and other SEO software to track performance metrics.
• Generate regular reports on key performance indicators, providing insights for continuous improvement.

8. Stay Updated on Industry Trends:

• Keep abreast of industry trends, search engine algorithms, and best practices in ASO/SEO.
• Recommend and implement strategies based on the latest developments in the field.

Qualifications:

• Bachelors degree in Marketing, Business, or a related field.
• Proven experience as an ASO/SEO Specialist or similar role.
• In-depth knowledge of search engine algorithms and ranking factors.
• Proficiency in using SEO tools and analytics platforms.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration skills.

 If you are passionate about mobile app engagement, thrive in a collaborative environment, and are ready to contribute to the success of TyrRewards, we want to hear from you! Apply now and become part of a team that values innovation, creativity, and user satisfaction. Elevate your career with TyrRewards!

Job Type: Full-time

Pay: Rp500 - Rp1,200 per year