Brand Manager

Position Snapshot

Location: Jakarta

Company: Nestlé Indonesia
Employment Status: Full Time

Position Summary

Joining Nestlé means you are joining the largest food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of unlocking the power of food to enhance the quality of life for everyone, today and for generations to come.

As a Brand Manager in Food and Beverages category, your role is to captivate and enchant your target customers, establish a compelling brand identity, and drive exceptional brand performance.

A Day In The Life as a Brand Manager

• Ensuring all brand activities align with the brands essence

• Understand and choose target consumers, develop consumer insights, and grasp their perceived brand values.

• Develop and regularly update consumer profiles, engage with consumers through field visits, and maintain a deep understanding of their needs.

• Develop and execute compelling brand experiences and work closely with communication agencies to enhance the companys image

• Understand target consumer shopping behaviors and motivations to create delightful shopping experiences and hands-on pricing, promotions, and brand portfolio strategies

• Manage brand development and execution plans, track performance, and assess the impact of brand-building activities

• Foster consumer-centric innovation, maintain brand vibrancy through relevant updates and manage various aspects related to the brand.

• Consciously working towards internal and external business objectives and delivering targets as per the commitment

What Makes You Successful

• Minimum 4-5 years experience in Brand Management of Fast-Moving Consumer Goods Company with cross-functional exposure especially to Channel and Category Development, Marketing Activations, Field Sales, Supply Chain team preferably handling Food & Beverages category

• Possesses excellent verbal and written communication skills in English and Bahasa Indonesia to collaborate effectively and convey brand messages to target audiences

• Promotes innovative and creative thinking that invites fresh ideas to brand building activities

• Keeps up to date with industry trends and competitors, and maintains a strong understanding of the brands target market

• Comfortable to build strong and sustainable relationship with key stakeholders

• Demonstrate leadership and support the development of the team, including communication partners and third-party collaborators

• Able to build strong and sustainable relationships with key stakeholders

Disclaimer:

Beware of job scams on behalf of PT Nestlé Indonesia. We never ask for payment to process documents, refer you to a third party to process applications or travels, or ask you to pay costs. NEVER transfer money to anyone suggesting they can provide employment with PT. Nestlé Indonesia. We will reach you through our official email only (domain: nestle.com)